Tepsi’s SEO Specialist, Nate, and Marketing Director, Carolyn, discuss Search Engine Optimization.
Nate not only custom codes all of the Tepsi websites, but he is the MASTER at Search Engine Optimization (SEO).
Check out Nate’s top 2 SEO tips for new businesses.
Your website content should be unified throughout the entire site with a strong focus on keywords that represent your brand, services and location. Having strong content will not only allow search engines like Google see your page as a valuable source, but it will increase engagement with your overall site.
PRO TIP: Each page should have a minimum of 300 words but should be focused more about content and authentic writing then the quantity of words.
Make sure your business name, phone number, address, and information is correct on all local listings like Yelp and Google my Business. After all, if the information isn’t correct, how is anyone going to find you?
PRO TIP: Thing of Local Listings like a digital yellow pages from back in the day!
Search Engine Optimization
Overall, SEO is used to drive quality traffic to your website and increase lead generation by utilizing keywords, headlines and value added content. For more information, check out our article on how to optimize your website for Google.